How are the shelves in the store?
All the shelves look like they should be in style, reflecting the image of clothing brands and stores. The shelf structure should be flexible, easy to adjust, and meet the needs of different clothing lengths and seasonal styles. The shelf function aspect should be able to make full use of the space, can display the product to the greatest extent, and can match different color and design. Customers should be able to choose items freely, and it won't be difficult to remove clothing items and return clothing items. The shelf maintenance side shelf + must be safe and reliable, its parts should be compatible
Lighting is designed to make customers feel more relaxed, apart from the ability to direct customers' attention to clothing items. Poor lighting, on the other hand, only draws the attention of the customer to the light itself rather than the item of clothing. General store USES three kinds of lamplight: basic lamplight, feeling light, emphasize lamplight. Basic lighting. This kind of light can provide general lighting in shops, usually at the top of the whole store. In many stores, the common problem is simply to rely on this light. In fact, too bright or too strong light can make people feel uncomfortable, thereby hindering the sale of goods.
When customers stay in the population, try to draw their attention to where they want to be. The goods are arranged from the entrance to the store. The entrance is an introductory display area where customers draw a 'new environment that has an adaptive process, such as a FH mirror, a closed umbrella, and a look around. There is usually no purchase in this area. Walking in, customers will often notice the price of the first item on the right. So the price of the first costume can't be too high. In the next step, you should hang the most valuable clothes on the right side of the shop, which is usually the easiest place for customers to stay. You can also put some promotional items here. Near the cash register is the most populated area. Here, there is a display of products that make impulsive purchases, in order to attract customers waiting in line for payment. High-demand goods are typically placed at the bottom of the store, which attracts customers through the entire store and can be seen along the way
Before displaying and decorating a product, you should first identify what you want to show. To understand the characteristics of the local consumer groups in the store: which age group do they belong to? What is the average income? What is their lifestyle or lifestyle? This makes it clear what kind of customers you want to attract and what information you need to convey. Based on this, it is more targeted, more efficient and more innovative. Layout changes in store layout need to be planned. First, you need to understand the customer's walking route in the store. The purpose of the plan is to guide the route.
Customers usually notice the price of the first item on the right. So the price of the first costume can't be too high. In the next step, you should hang the most valuable clothes on the right side of the shop, which is usually the easiest place for customers to stay. It is not only directly affected by the display of clothing display and the placement of goods in the store, but also helps to enhance customer's loyalty.
