Why does the supermarket often adjust the place where the goods are placed on the shelves?
One goal is to find their own customers will want to buy goods at a fixed shelf, when he found out that the shelf is other goods, he may purchase now display of goods, such stores may have increased sales
However, the shelves of goods placed too frequently change, it is easy to cause customer disgust, think shopping malls chaotic, disgusted with the psychological. So some supermarkets change shelves once every 35 months, while others change year after year. Hope to be of some help to you!
So in a period of time in the merchandise display shelf, shelf position adjustment, so that customers in need to find items, attracted by other things, also can change to have the feeling of find everything fresh and new shopping malls.
From the consumer's point of view, when the goods are placed in a fixed position, the supermarket will reduce the time to find the goods. But as far as shopping malls are concerned, a fixed shelf for a long time is easy to lose the attention of consumers to other goods, and there is a sense of stale.
