How about doing sales of analytical instruments?
Continue to sum up experience and lessons learned. Combine the above together and try again and again. For example: every sales success, summed up an experience and experience; the failure of every sale, summing up the lessons of failure, reflect on their own in the sales process in which subjects did not do their own reasons or customer reasons, to prevent occurrence of types of problems. These are like doing homework, must do, and do this homework for a long time, and naturally have their own rich experience.
To understand the selling skills of conventional products, analyze customer problems, resolve demand points, screen out prospective customers, select customers who have genuine purchase intentions, and discard those who cannot buy from themselves. The process of screening customers is no more than three questions: whether there is money or budget, there is no right to make a final decision, there is no need to sell products to those "eager" customers. Find customers who have a need for their products. Most of the time, customers don't know what they need, and customers will only realize when they find the problem. The discovery can take a few seconds or a few years, depending on the nature of the problem itself and the customer's own situation. Therefore, to learn to motivate customers to customers yourselves, take the initiative to help customers identify problems, and help customers to solve these problems, more important is to let the customer believe in yourself than anyone else has the ability to solve customer problems. Key skills: identify what problems you can help your clients improve or solve, and then plan and design questions that will help you discover and develop those issues".
Sales analysis instrument is different from other popular products, it needs a rather professional product knowledge, so do the analysis premise equipment sales is a certain professional background, analytical instrument industry recruitment sales staff generally require professional background in science and engineering, chemical engineering or automation, bachelor degree or above, and not a professional marketing professional background. Therefore, good sales of analytical instruments, the first step is to have a very hard, very hard professional knowledge, a clear understanding of the performance and characteristics of their products, to understand the product can specifically solve what kind of problem.
