How do you make shelf sales?
First we look at the features of the product, how do we find it in the features of the product? From the following point of view: the product's connotation, which is the specialty of the product itself. Product extension, that is, for the product outer packing and so on feeling (such as touch, visual sense, sound and so on), and of course there is a general product packaging is refers to the environment, also is the so-called marketing environment, there are also an important source of sense, including customer can feel the sense of touch, taste, visual effects, sound background music and so on.
Then there is the price, whether a product can really be accepted by the customer, and the price is crucial. Price is not a low price. I remember a friend open a clothing store, have a suit to sell to the last sample hanging for a long time, it is a little dirty, more wrinkled, was going to throw away, but feel some shame, not dry cleaning to cheap sell after ironing. So I put the clothes after processing were priced at 80 yuan, but unexpectedly for a long time did not sell, whether the price is too low, because this kind of suit each set has at least to sell about 400 yuan. Then the clothes were redried and pressed for 380 yuan, and they were bought the same day. Therefore, we must make a good feeling from the customer when we are doing the sale, and we will be able to sell better.
Shelf sales are usually supermarkets, bookshops, shopping malls, and wherever you need to go. Understand the advantages of selling shelves, and try to help customers solve the installation, quality and service attitude of the shelves. You don't have to brag about your product... Nothing is perfect. Don't sell spears and shield.
Here are some ways to look for it: 1, the product features 2, price, Language expression 4, deal with customer's relationship 5, trust 6, impress clients and so on